We all place high value on customer service. In Samsung's case the human touch they included in their response to a playful request for a free Samsung Galaxy led to a lot of positive PR. Shane, an loyal Samsung customer submitted a doodle of a dragon on Samsung Canada's Facebook page as an advance token of gratitude to his request for a free phone.
Samsung responded politely and with a witty kangaroo doodle.
This personalized response prompted Shane to share his positive experience with the greater cyber community on Reddit.com forum, catapulting a wave of PR for Samsung.
To show their gratitude, Samsung thanked Shane by giving him a free phone afterall and enrobed in the original dragon doodle.
Now that's customer service.
Credit: AOL Tech
The Register
Wednesday, August 29, 2012
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